How Clothes Editor Can Help You To Boost B2B Sales

For online clothing shops, perfect and precise apparel photos is a must. In the apparel industry, you will need clear and perfect product photos for promotion. Clear photographs represent the high quality of service. Sometimes the state of your photo shows your customer how sincere you are about your business. 

Your reliability and reputation depend on the pictures you upload online, so you cannot ignore their effect. But, always having an immaculate picture is impossible. To achieve this goal, you will need the help of a clothes editor. Editing your clothing photo will give a professional touch on the image and create a substantial impact on your customers’ minds. It will influence potential customers to buy your product and rely on its quality. Though a clothes editor can not guarantee the success of your product or company, it helps your product to stand out and make it easier to be in a leading position.

Importance Of Editing Your Apparel Photos 

There are multiple reasons to use an image editor on your apparel images. Using the right editing tool will:

  • Highlight the product features 
  • Make the product look cleaner 
  • Attract your customers 
  • Remove unnecessary noises from the background 
  • Make apparel image more vibrant and attractive

Editing your apparel image makes it easier to focus on the subject and understand every detail.

How Clothes Editor Works For Different Appeals

Depending on the complication and type of your apparel, the editing works differently. For instance, if you are editing a party gown, you will not use the same features as editing children’s clothing. These two images’ shapes, preferences, and structures are entirely different. So, you will need to focus on different points to highlight them. Let’s learn how clothes editor works differently based on the clothes type and preference.

Women’s Clothes 

Women’s outfits are usually the most glamorous and contain a lot of detailed work. So, editing women’s apparel takes a lot of effort and concentration from the editor. But using the advanced photo editing techniques of AutoRetouch, you can make this work a lot easier. Now, you do not need to rely on other editors. Instead, you can use the AI-based features of AutoRetouch to make your gorgeous outfit shine even brighter. Here are the services that AutoRetouch provides for women’s apparel image editing 

  • Removing wrinkles and flaws from the product 
  • Image masking and clipping path 
  • Changing background and background elements 
  • Model skin retouching 
  • Color correction 
  • Removal of any spots and shadow 
  • Changing the color of the outfit 
  • Highlighting the details

Men’s Clothing 

For men’s clothing, appearing the outfit as simple and refined is essential. Unlike women’s clothing, men’s outfit does not contain many details or embroidery work. So you will need to focus on the folds and make it look as perfect as possible. When you think about editing an image of a formal suit, you do not think of changing the color of the calf or embroidery near the pocket. You will need to remove any unwanted spots or wrinkles on the clothes to make the outfit look more formal and well-maintained. AutoRetouch can change the whole appearance of the picture using:

  • Background retouching effect 
  • Remove wrinkles and folds 
  • Cropping the picture 
  • Retouching the model’s skin and outlook 
  • Image masking and clipping mask


Editing pictures of undergarments, underwear or lingeries is a bit different than other outfits. You will need to be careful about the wrinkles and folds of the product and make it as clean as possible. As undergarments are directly related to the user’s well-being, you need to ensure that your product is of high quality and kept in a clean environment. AutoRetouch can help you to make your undergarments picture look more suitable. You can 

  • Get rid of wrinkles, stains, and folds 
  • Use image masking and clipping path 
  • Highlight the product using color correction 
  • Resize and crop your undergarments image 
  • Use the ghost mannequin effect 
  • Change and remove the background to make the undergarments look cleaner and highlighted.

Kids Wear 

For kidswear, instead of glamour, hygiene is more important. Parents will want to provide a healthy and cleaner environment for their kids. So, you will need to focus on making the outfit look simpler and cleaner. Using AutoRetouch, you can 

  • Remove any unwanted spots and accessories 
  • Get rid of wrinkles and folds 
  • Change the background to highlight the product 
  • Use color correction to make the product look appropriate for kids 
  • Add natural shadow for realistic photo editing


Though the apparel industry mainly focuses on clothing, you will need a few accessories to highlight your clothes even more. These accessories can help you establish the appropriate effect you want.

  • Handbags 

Especially for women, handbags are an essential part of their outfits. A suitable handbag completes the look. While looking for handbags on the internet, you will need to focus on the look of the bag, not the background where it is set. So, you’ll need to remove any colorful distractions from the surroundings and focus on the look of the accessory alone. Using AutoRetouch, you can

  • Remove the background 
  • Straighten the image 
  • Erase any wrinkles or scratches from the image
  • Highlight the color using color correction 
  • Use masking and clipping path to separate the image from the background
  • Cap Or Hat

Headwaters have been crucial for the look for a long time for both men and women. Headwear can break or make a look. For example, if your hat looks dull or is of poor quality, it will not sell. People need to understand how it will look on them. A poor-quality picture can make them feel unattractive. AutoRetouch can eliminate that issue and impact your customers’ minds strongly. You can: 

Importance Of Cloth Editing In B2B Marketing 

The main focus of B2B marketing is to turn your viewers into potential customers. To do that through online promotion, you will need to create a robust brand image. Online promotion has become easier. So, people have started focusing on the details of your product. Cloth editing has become more important in the apparel industry than before. An appropriate image can: 

  • Highlight your product 
  • Make your customer feel assured 
  • Promote your product quality and 
  • Work as a representative of your service

You can amaze your customers by editing the picture and creating an appropriate vibe. It will inspire your customer to take the first step and order products from you.


Apparel editing allows you to learn about your product and make them highlighted uniquely. Using these editing features, you can use your creativity and make your product stand out. So, don’t waste your time. Make your product the best. Create a tempting outlook of your product and service to the customers.

A B2B Marketer’s Guide to Choosing the Best Images for Content

A B2B Marketer's Guide to Choosing the Best Images for Content

Let’s be frank: if you’re not using powerful imagery to drive your marketing content, you might as well be throwing money away. 

Why? People are inherently drawn to visual content, which allows them to process information far more quickly. One study by Lewis PR found that content that includes relevant images receives 94% more views and that social media posts are massively more likely to receive engagement when they include photos. 

However, you’re not going to land at the top of the SERPs by stuffing your content with generic visuals. You need images that are optimized, appropriate, and add value to your brand. In this guide, we’ll walk you through some tested strategies for identifying the best visual content for your B2B business.

How to Select the RIGHT Images for Your Content

When integrating photos into your marketing content and branding, consider these critical elements:

·    Is it conveying your message?

While clickbait photos can generate engagement, it might not be the kind of engagement you want, especially if it leads to your viewers feeling misled. Your visual content will tell a story—make sure it’s the story you want to tell. 

·    Does it fit your brand?

Your content and images should reflect the personality of your brand. For example, if you sell apparel, you might want to emphasize style and glamour, or utility and comfort, depending on your niche. Using images that represent your brand well will generate more leads and positive attention.

·    Is it engaging and original?

It can be tempting to save money and time by using stock photos instead of commissioning photos or taking them yourself. But if you’re working with stock images, beware—your competitors could be using the exact same photos to promote their brand. The true price of using stock images is that your web presence may wind up looking generic at best. Using your own images gives you the opportunity to tell real stories about your products and convey a wealth of information that viewers can absorb far more quickly than words. That’s a massive branding advantage over a hastily-selected stock photo.

In addition, keep the following in mind when choosing marketing photos:

1.    The bigger, the better

Yes, it’s important to optimize your images to avoid slowing down your webpage (more on that later), but you also don’t want to cut corners when it comes to critical marketing content. Make sure you’re using large, vibrant, high-quality images to draw your viewers in.

2.    Keep up to date with current trends

The B2B industry is forever shifting. When choosing topics and aesthetics to promote your brand, make sure you’re creating trendy, relevant content and not recycling old, out-of-date images. One easy hack is to never use photos that are over two years old, and to try to theme your content around current pain points in the industry, showing your prospects that you’re attentive to their needs.

3.    Use infographics

Most B2B customers are savvy and expect more than promises—they want hard numbers that demonstrate the efficiency and quality of your products. But don’t expect them to wade through a mess of statistics and sales numbers to get the message: present the complicated stuff in a clear, attractive format with infographics, and work with charts and illustrations to boost the readability of your content.

How Many Images Should You Use?

There’s no magic number, though if you’re reading this guide, chances are you’re not using as many as you could be. With that said, there are drawbacks to stuffing your website with as many photos as possible. Each one should serve a purpose and improve the user experience, and ideally, you should replace text with images where possible.

Your images should be:

·    SEO friendly

·    Frequent enough to break text into readable chunks

·    Engaging

Be warned that too many high-resolution images will increase your page load time, which can be a killer for your business. According to research, you could lose 40% of your audience if your page takes more than three seconds to load. Make sure your images are optimized to ensure good loading times.

What About Image Size and Quality?

The size and quality of your images will depend on your medium.

·    For blogs, use images that cover the entire width of your publishing screen.

·    For websites and social media, images should be at least 72 px per inch. Photos that are 800 x 1,000 px will work across multiple channels.

·    For banner ads, images should be wide enough to cover the entire top of the computer screen without being stretched.

Make sure your images are not lengthened or distorted and choose photos that work well together and look consistent and professional. If you’re looking for ways to improve the quality of your visual content at a low price point, consider using an AI-powered photo editor to spruce it up.

Tricks for Selecting the Appropriate Images

1.    Understand what speaks to your audience

Marketing imagery works best when you understand it as a conversation with your audience. Make sure you’re speaking in a language they can understand! Before choosing photos, do your research to find the messaging and aesthetics that resonate with your customers. 

2.    Communicate your brand values

Having clear, well-articulated brand values will help you build a long-term connection with your audience. It’ll also clarify the purpose behind your content, help you craft consistent messaging, and ensure that it evokes strong, positive emotions in your customers.

3.    Perform A/B testing and track your metrics

Not all marketing is going to pull its weight, no matter how carefully you craft it. Success in B2B demands data-driven analytics and regular testing—and the humility to put aside underperforming content and try and fail repeatedly until you find a winning strategy. It’s essential to use A/B testing and carefully track your metrics to verify that every step of your funnel is increasing conversions and engagement.

Bottom Line

Ultimately, including high-quality, relevant, original images in your marketing content can increase traffic, boost conversions, improve engagement, and enhance the overall user experience. 

On the flip side, if you choose low-quality visual marketing or forego relevant images entirely, research suggests that you’ll have a difficult time capturing your audience’s attention and will struggle to compete with brands that use strong imagery. Is your brand’s visual identity powerful enough to drive your success as a business? If not, try the tips in this guide to give it some fresh polish. And if you need a helping hand to make your photos shine on a budget, don’t go it alone—you’ll always have a partner in photo-enhancing tools like autoRetouch.