How your products look on your e-commerce site affects how well they sell, how trustworthy they seem, and how much people value your brand. And this is why editing photos has become essential to managing product catalogs. E-commerce businesses have to organize and keep track of many SKUs to ensure that their products are all of the same high quality. More than 56% of customers look into a product after seeing an image of it, which shows how important it is to edit product photos. In this blog, we’re going to talk about the best ways to edit product photos that have been tried and tested and that will improve how e-commerce catalogs look.
The Best Ways To Edit Photos For E-Commerce Catalogs
Online retail and e-commerce companies focus on their product catalogs because they are all about the visual experience. Here are a few tried-and-true tips for editing photos that will make your users happier and help you sell more products. Let’s get started on making the best version of the website’s look and feel.
Put The Picture In The Center
The product photos should be in the middle, and they should all be the same size and shape, no matter how tightly the grid functions on mobile phones are used. It is very important to leave the same portion of space between the edge of the photo and the product. Photo editing service providers need to pay attention to these things so that the site looks the same and the images are all the same size.
Use A White Backdrop.
The white background has become the standard for e-commerce product catalogs, as more than 80% of companies follow the same rules. Using a white background can prevent color spills, eliminate shadows, reduce file size, and eliminate other distractions that make the photos look different. It’s one of the most common and important ways to edit photos, and it will help standardize the images and ensure they meet the market benchmark.
Make Sure the Lighting Is Proper.
One of the best ways to edit photos to improve how your product looks is to ensure that the lighting is the same in all pictures. If you use the proper lighting, your customers will be able to compare the items and decide which ones to buy. Also, if you want to add 3D effects to your image, you should use the textures from grayscale files or bump maps. You can choose from many different types of lighting, with point, spot, and infinite being the most common.
Don’t Change the Colors Too Much.
To change the color of your products, it’s best to use color correction tools like Adobe Lightroom or Photoshop. Photo editing services use these tools to make the image brighter and get more light on it. When you increase the contrast, the lighter parts of the image get brighter. On the other hand, if you decrease the contrast, your product image will get darker. Adjusting the sharpness and clarity of a photo can make a picture of a product look very clear.
Use Drop Shadow to Get Accurate
A drop shadow is one of the best ways to edit photos to make them look like they were taken in real life. The drop shadow technique gives your products a 3D effect by giving them a sense of depth and being rooted in the world. It uses reflection shadows to make a cast shadow that looks real and makes the photos look more authentic. We recommend using drop shadows instead of cast shadows because the drop shadow gets lighter and blurrier as it gets closer to the product. Using the blend of the gradient tool and the drop shadow tool helps make an image look like it’s in 3D.
Make Sure All The Photos Are The Same
To enhance the user experience on your e-commerce site, it is very important to make sure that the images are all the same. To do that, you need to change the contrast, color, warmth, white balance, exposure, etc., so that the look, size, format, page loading, and feel of the whole product catalog are the same. We don’t recommend making the same changes and corrections over and over again because it could make the image look strange.
Resize Image as Per Web Aspects
An important part of editing photos is making sure that the product images are the right size for the web. This ensures quality and consistency. The size and quality of the images matter a lot when it comes to uploading them to the categories. Most product listing websites let users upload pictures between 500 and 700 pixels wide—one of the best things to do when uploading product catalogs are never to resize the image by hand.
Use Various Techniques for Editing Photos
You can’t put all the ways to edit photos into just a few categories. It is a unique way to edit, and you have to think about a few things to meet the standard. But photo editors can use different kinds of software and editing tools to make the product catalog perfect for the website and full of user experiences. Using different photo editing techniques can be helpful in many ways when figuring out what the business needs and what the editor can do.
Even if your company offers a great user experience, lousy product photos will hurt your brand image and sales. Most of the time, high-definition photos build trust in your brand, increase engagement, improve conversion rates, and improve your e-commerce store’s appearance. Since more than 80% of online shoppers decide whether or not to buy a product based on its pictures, it’s time to boost your sales with high-quality images of your products. Ensuring the best photo editing methods for your product catalogs might be laborious, but it is not time-consuming and costly. AutoRetouch is a well-known AI program that can edit photos for low prices for e-commerce catalogs.